AI-Powered Routing & Revenue Optimisation

Machine learning-driven least cost routing with real-time quality scoring, predictive analytics, and automatic failover. Our neural network routing engine continuously optimises every call for cost, quality, and revenue - making thousands of decisions per second that no human operator could match.

Overview

Routing Powered by Intelligence

Traditional LCR engines rely on static rate tables and manual route configuration. Our AI-powered routing platform goes far beyond that - it learns from billions of historical CDRs, analyses real-time network conditions, and makes dynamic routing decisions that optimise simultaneously for cost, quality, and revenue. The result is higher ASR, lower PDD, better ACD, and more profit on every minute.

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Neural Network Engine

Our deep learning model is trained on billions of CDRs spanning years of global traffic data. It identifies patterns that are invisible to traditional routing logic - predicting route quality minutes before degradation occurs and adjusting routing tables proactively.

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Real-Time Scoring

Every active route is continuously scored across multiple quality dimensions: ASR, ACD, PDD, MOS, and CLI delivery rate. Scores are updated in real time as new CDRs flow in, ensuring routing decisions always reflect the current state of the network.

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Revenue Optimisation

Go beyond cost minimisation. Our algorithms balance the cost of termination against the revenue potential of each call, factoring in customer SLAs, quality commitments, and margin targets to maximise your profitability on every single minute.

Core Capabilities

How Our AI Transforms Routing

Six pillars of intelligence that work together to deliver superior routing performance.

Machine Learning

ML-Driven Least Cost Routing

Our LCR engine replaces static rate-based routing with a dynamic, multi-dimensional optimisation model. For each call, the system evaluates every available route across cost, quality metrics, historical performance, current load, and time-of-day patterns - selecting the optimal path in under 10 milliseconds. The model retrains continuously on new data, adapting to market changes faster than any human team could manage.

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Multi-factor route evaluation beyond simple cost comparison
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Sub-10ms routing decisions for zero-impact call setup
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Continuous model retraining on live production data
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Configurable optimisation targets: cost, quality, or balanced
Foresight

Predictive Analytics

Our predictive models forecast route quality up to 30 minutes into the future by analysing trends in ASR, PDD, and error codes. When the model detects early warning signs of degradation - such as a gradual increase in PDD or a subtle decline in ASR - it preemptively shifts traffic to alternative routes before your calls are affected. This proactive approach prevents quality issues rather than reacting to them.

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30-minute quality forecasting for proactive route management
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Early warning detection for network anomalies and outages
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Traffic volume prediction for capacity planning
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Seasonal and time-of-day pattern recognition
Resilience

Automatic Failover

When a route fails or degrades beyond acceptable thresholds, our system instantly reroutes traffic to the next best alternative - with zero manual intervention and typically zero dropped calls. The failover engine maintains a continuously updated ranked list of backup routes for every destination, pre-validated and ready to receive traffic at a moment's notice.

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Sub-second failover with zero call drops in most scenarios
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Pre-ranked backup routes for every active destination
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Configurable quality thresholds that trigger automatic failover
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Automatic route recovery and traffic restoration on issue resolution
Quality Metrics

Optimising Every Quality Dimension

Our AI simultaneously optimises across all key performance indicators that define voice quality and profitability.

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ASR Optimisation

Answer-Seizure Ratio optimisation ensures the highest possible call completion rates. Our AI learns which routes deliver the best ASR for each specific destination and time of day, continuously improving connection success rates across your traffic.

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ACD Enhancement

Average Call Duration analysis identifies routes that deliver longer, higher-quality conversations. Short ACD often indicates audio quality issues or one-way audio - our AI detects these patterns and routes away from problematic suppliers automatically.

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PDD Reduction

Post-Dial Delay is minimised by routing through suppliers with the fastest call setup times. Our system tracks PDD per route in real time and penalises slow routes in the ranking algorithm, ensuring your callers hear ringing as fast as possible.

MOS Scoring

Mean Opinion Score estimation using machine learning models that predict audio quality based on network metrics. Routes with consistently high MOS scores are prioritised for premium traffic, while degrading routes are automatically demoted.

CLI Delivery

CLI pass-through rates are tracked per route and supplier. Our AI ensures calls requiring CLI delivery are only routed through suppliers with verified, tested CLI pass-through capability - never through routes that strip or modify the caller ID.

Cost vs Quality Balance

A configurable slider between pure cost optimisation and pure quality optimisation lets you define the perfect balance for each customer or traffic type. Premium customers can be routed on highest-quality paths while bulk traffic optimises for margin.

Advanced Features

Beyond Traditional Routing

Capabilities that give you a competitive edge in the wholesale voice market.

A/B Route Testing

Scientifically evaluate new routes by splitting a controlled percentage of traffic between your current routing and a test configuration. The system measures performance differences with statistical significance and recommends the winning route - eliminating guesswork from route management.

Traffic Pattern Analysis

Deep analysis of your traffic patterns reveals optimisation opportunities. The system identifies peak hours, seasonal trends, destination shifts, and anomalies - then automatically adjusts routing strategies to match. Weekly insight reports highlight revenue opportunities you may be missing.

Dynamic Supplier Selection

Suppliers are ranked dynamically based on real-time performance, not static preferences. A supplier delivering excellent quality today but degrading tomorrow will be automatically deprioritised - and restored when performance recovers. No manual intervention required.

Historical Performance Analysis

Access years of historical routing data with powerful analytics tools. Compare route performance over time, identify long-term trends, benchmark supplier quality, and generate evidence-based reports for rate negotiations and capacity planning.

How It Works

The AI Routing Pipeline

A look inside the decision-making process that happens in under 10 milliseconds for every call.

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Ingest

The call arrives and is classified by destination, customer profile, quality requirements, and margin targets. The routing engine fetches all available routes for the destination prefix and current real-time quality scores.

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Score

The neural network model scores each candidate route across cost, ASR, ACD, PDD, MOS, and CLI delivery. Scores are weighted according to the customer's configured optimisation profile and current SLA commitments.

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Select

The highest-scoring route is selected as primary, with the next three routes pre-loaded as failover candidates. If the primary route fails the call attempt, failover happens instantly to the next candidate with no additional scoring delay.

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Learn

After the call completes, the CDR feeds back into the training pipeline. The model updates its route quality predictions, the historical database grows richer, and the next routing decision benefits from this new data point.

Performance

Measurable Impact

Potential results based on platform capabilities from traditional LCR to our AI-powered routing engine.

Up to +12%

ASR Improvement

Typical ASR improvement within the first 30 days of switching to AI routing.

Up to -40%

PDD Reduction

Typical reduction in post-dial delay by routing through the fastest-connecting suppliers.

Up to +18%

Margin Increase

Typical revenue margin improvement through intelligent cost-quality balancing.

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Decision Time

Average time for the AI engine to evaluate all routes and select the optimal path.

Revenue Engine

Maximise Every Minute

Our revenue optimisation algorithms ensure you extract maximum value from every minute of traffic flowing through your network.

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Margin-Aware Routing

The routing engine knows your sell rates and buy rates for every destination. It factors margin into every routing decision, ensuring you never route a call at a loss unless explicitly configured as a strategic decision.

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Volume-Tier Optimisation

Automatically direct traffic volumes to meet supplier commitment tiers and unlock better rates. The system tracks your volume progress against each supplier agreement and adjusts traffic distribution to maximise tier discounts.

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Revenue Dashboards

Real-time visibility into your revenue, costs, and margins per destination, customer, and supplier. Identify your most profitable routes, your highest-margin customers, and opportunities to improve underperforming traffic segments.

Let AI Optimise Your Voice Routing

See the impact of AI-powered routing on your traffic within the first 30 days. Higher ASR, lower PDD, better margins - all fully automated.

Get Started → Talk to Sales